There are a few important distinctions and considerations that you'll need to bear in mind if you're wondering whether your business needs to hire in-house or outsourced SDRs. Time
The first point to consider is how much time you'll need to hire and train in-house SDRs, and how much money a qualified recruit will want compared to outsourcing them.
Since an in-house SDR's typical duration is only 18 months, you'll need to hire new sales reps frequently each year, according to Hubspot
This will take time and resources away from other business-related activities because you'll need to:
- Spend hours promoting your open positions on websites and job postings.
- Interview a large number of candidates.
- Onboard and train your SDRs.
On the other hand, if you choose an SDR outsourcing company, they take care of everything. All you have to do is to find the best one. Cost
An internal sales team's onboarding and training could be quite expensive. As previously said, it's risky to prepare them by yourself. If you don't train them, your company will face the consequences of a bad onboarding process
, and your SDRs won't fit and won't produce value for your company.
The truth is that burnout is a common thing when it comes to lead gen lead generation. This means that by recruiting and training someone who may not even stay with your business long enough to produce the high-quality leads you were hoping to obtain from the job, you are taking a risk.
In reality, training a new SDR can take up to four months. And it takes a while to see a reasonable ROI.
SDRs who are outsourced are on the scene right away. They have the resume and portfolio to back up your presumption that they won't get bored with the task in hand. Location
Outsourced SDRs are the solution if you're looking for SDRs for a remote sales team
. Remote work
is nothing new for outsourced SDRs. They are very independent, determined to finish the work, they understand how to communicate in a remote team, and they are very tech-savvy.
An in-house SDR can still be familiar with working in an established environment or office. This can be confusing when switching to a remote position for the first time. In addition to not being used to working in a different setting, they won't have a deep understanding of technology outside of those utilized by their employers.