When choosing an outsourced SDR, it's important to find someone who understands your industry, goals, and target audience.
So before you start searching for possible saas sales outsourcing companies, define exactly what you need from the outsourced SDR to get proper results.
How many meetings are scheduled is often used to
measure SDR performance. But that's not always the best KPI to focus on.
You might have a lot of meetings, but if most prospects are unqualified and not a fit, you can lose a lot of money.
Alternatively, you could track the meeting-to-opportunity acceptance rate and the meeting attendance rate to promote a more meaningful approach.
You won't likely receive any form of guarantee of a fixed number of meetings from an outsourced sales company.
On the contrary, a competent outsourcing firm would collaborate with you to determine what constitutes a reasonable outcome concerning your KPIs and then make a significant effort to make it happen.
You can use the internet to connect with sales outsourcing b2b firms to find an outsourced SDR. You can do research based on their experience and quality of work or read about their past clients' ratings.
While reviewing, it's helpful to identify the services they provide to see if they can help your sales team.
If you're unsure what you need, it's best to contact the manager/founder through their website or LinkedIn. Usually, after a short call, you are familiar with their approach and how they work to know if they can support your sales team.
Besides searching for sales outsourcing companies on Google, you can reach out to your social network on LinkedIn, asking for recommendations or direct help.
The best sales outsourcing companies are often recommended because other people could benefit from them.
LinkedIn is very popular with people who work in sales, tech, Software-as-a-Service, and so on, so it's very likely that your message will be seen by someone who can help you out.