Sales Key Performance Indicators (KPIs) are measurable metrics businesses use to track and evaluate the performance of their sales teams, processes, and strategies. These indicators provide insights into the effectiveness of sales efforts, help identify areas for improvement, and enable businesses to make informed decisions to optimize their sales operations.
Sales KPIs vary depending on the industry, company goals, and specific objectives, but they generally encompass a range of quantitative and qualitative measurements that reflect the health and success of the sales department.
They are essential for understanding where the sales team
should focus their efforts and what they should try to accomplish.
KPIs are the most critical metrics in your business and should be leading your strategy.
You should review your sales KPIs at least once a quarter to understand better how the business is performing and if there are any areas you should improve.