The outsourced SDR alternative for B2B companies
Get the pipeline you wanted from an SDR agency, built and run by one experienced founder instead of a rotating team of junior reps.
Unlike a typical cold email agency, the person who builds your outbound system also runs it.
Who it's for
This is for teams that have looked at SDR agencies and want more control, more quality and fewer handoffs.
- B2B founders and sales leaders at companies of up to about 50 people
- Selling primarily into the US market
- Burned by an agency before, or wary of one
- Ready for outbound but not ready to hire and manage an SDR team
How it works
Rob architects your outbound system and then runs it with you, week after week.
- 01
Data
Rob defines your ICP with you, then builds and verifies the account and contact lists, so every send goes to someone who could actually buy.
- 02
Domains and mailboxes
Separate sending domains and mailboxes are set up, authenticated and warmed, so your main domain stays protected and inbox placement stays healthy.
- 03
Copy
Messaging is written from your best customer conversations: specific pains, specific proof, short asks. Then it is tested and rewritten as replies come in.
- 04
Cold email and LinkedIn
Sequences run across email and LinkedIn together, with replies handled quickly and qualified conversations routed straight to your calendar.
- 05
Weekly reporting
Every week you see what went out, what landed, who replied and what changes next. No vanity dashboards, just the numbers and the plan.
Why not hire SDRs or an agency?
| Compare | In-house SDRs | SDR agency | SalesPipe |
|---|---|---|---|
| Who does the work | A junior hire you have to manage | Rotating junior reps behind an account manager | Rob, directly. No handoffs |
| Messaging quality | Depends on one rep's experience | Templates reused across clients | Written for your market and rewritten from replies |
| Data, domains and tooling | You buy and maintain it | Owned by the agency, often a black box | Set up in your name, documented, yours to keep |
| Time to first campaign | Months of hiring and ramp | Weeks of onboarding | Built and live in weeks, by Rob |
| Reporting | Whatever you build yourself | Monthly decks | Weekly, plain numbers and next steps |
| Commitment | Salary, benefits, tools, turnover risk | Long contracts are common | A focused engagement you can scale up or down |
You work directly with Rob
SalesPipe is one founder, Rob Whitley, with 15 years in outbound. There is no SDR team and no account manager in the middle. Rob plans your outbound, builds it and runs it, and he is the person you talk to every week.
Pipeline built across multiple IdeaScale products under Rob's leadership.

FAQs
Agencies usually staff your account with junior reps managed by an account manager. With SalesPipe, Rob does the work himself: targeting, list building, copy, sending, reply handling and reporting. You talk to the person running your outbound.
Skip the agency, keep the pipeline
Tell Rob what you're building and he'll map out the outbound motion that fits.