1. Names on a list: Either one you compiled yourself or one you obtained from a third party.
2. Referrals: Either from coworkers or current customers.
3. Responses: If someone replies to your
cold emails or phone calls, they are still considered a lead until you further qualify them.
4. Inbound/Advertising: In the realm of sales, this is a fantastic position to be.
You must connect with them before you know if they are still a lead. Sales reps should chat with leads to see whether they're disinterested or interested in being a buyer.