Cost-efficient It is entirely
more cost-effective in the long-run to hire externally as opposed to internally for the SDR role.
Between the hiring cycle, onboarding, and the lifetime of an SDR, you get a lot more bang for your buck if you look externally for this role.
The internal team can focus on other tasks Let's face it – your internal team will usually get assigned additional tasks.
This means everyday tasks such as qualifying leads or prospecting to build early-stage pipeline fall by the wayside.
It is no one's fault, it is merely how it plays out a large amount of the time.
Outsourcing brings you people that focus on those exact tasks and nothing else. This frees up your internal team, and it ensures that those tasks get completed.
It is highly unlikely that your outsourced experts will be pulled into additional work.
No time spent on a hiring process A hiring process from beginning to end
can take around 40 days.
Put another way, that is an entire month of spending time and resources on finding a candidate and not getting that work done.
Outsourcing helps you avoid this entire process.
You get in touch with a company and they have the SDR ready for you. And if for some reason you want to expand or stop the service, this is a lot easier as well.
Access to experts The section above on the hiring process did not take into account onboarding: the process of training your new hire and waiting for them to get comfortable with their tasks.
For SDRs, this is usually around three more months before you start seeing results.
By outsourcing, you avoid this entire step.
External SDRs tend to be experienced masters of their craft. They can be ready to go in two weeks or less, as they only need to learn some key factors before they're ready.
And of course, you will see results a lot quicker.
Latest sales technology Access to outsourced SDRs from specialized outsourcing companies also provides you with access to the latest sales technology.
And who is going to know better about sales technology than companies that sell?
By working with experts, you get expert tech.