And that has the potential to also ruin your carefully curated email deliverability.
As an SDR, you need to be aware of the importance of your cold email subject line, and what works. You are interacting with your prospects daily, so no one else will have a better feel for what might work than you.
It's your job to craft a subject line that draws the prospect's attention to your email enough to click on it and read further. Tied to that, as an SDR
, you need to make sure that your research is top-notch so that you're targeting the customer profile
with impactful subject lines in your emails that will lead to high open rates and interest.
By personalizing and having your prospect's interests as the basis of your approach, you can connect more strongly with them.
How many prospects are you losing out on based on a poorly thought-out subject line?
Based on those statistics, probably more than you think.
So, how to avoid falling into cold email subject line mistakes?