Businesses often outsource their SDRs to bolster sales efforts without allocating time and resources to in-house recruitment. There are a variety of reasons for this approach.
Perhaps the business is new and lacks the budget to build an in-house team, or the existing sales team exclusively focuses on warm leads, necessitating SDRs for customer acquisition.
Alternatively, the business may have only one salesperson and can not yet add new employees.
According to BuiltIn
, SDRs earn an average annual salary of over $54.000 in the US.
Besides salary, employers must factor in commission, onboarding and training costs, required equipment, holiday pay, pensions, and other benefits. Furthermore, new hires may expect a promotion within a couple of years or move on, forcing the recruitment process to repeat.
Hiring even a few SDRs in-house can rapidly drive up costs. An external SDR unit is available to aid in sales expansion, acceleration, and optimization
, increasing conversion rates and establishing an anticipated sales pipeline.
Outsourcing sales ensures cost-efficient recruitment for businesses in need of support.