There is no magical solution to being a great SDR or meeting quota consistently. The reality is that every SDR is a bit different, even if we're all playing from the same rulebook.
But the one important thing an SDR needs is perseverance and consistency.
Being an SDR is not an easy job. The majority of your time is spent being told no. This is fatiguing at the best of times, and downright demoralizing at the worst.
Companies like SalesPipe
create safe havens for SDRs to compare notes on tactics that work and support each other through the ups and downs of the job. And we commit to taking on the tactics that work and persevering through them.
SDRs have to be consistent and organized with their follow-ups
and recognize the names of past, current, and future prospects that they have researched. They have to be great researchers and be creative not only with their messaging but with their approach to sales.
Flexibility and willingness to experiment are absolutely essential. GIFs
, memes, or video messaging are all tools employed by the best SDRs. Sometimes they work, sometimes they don't, but you won't know until you try.
Because above all else, an SDR has to be willing to try.
Getting told no is disappointing, and sometimes SDRs are told no in not the nicest of ways. But the best SDRs are able to make it past this and keep trying out new things to draw attention to their product or service. And they remember that different strategies work for different people, but they won't know what works until they are able to try it.
So what do SDRs need to be successful?
Think of us like plants.
Water us, nurture us, and give us space to grow our roots in different directions as we self-correct our strategies.
And think of the meetings or sales we get you as leaves growing on the tree that is your company ;)